Today JS Group – in partnership with NASMA – is launching a new campaign: #exceptional.
The purpose of #exceptional is to highlight and to share interesting, distinctive, and stand-out examples of how our universities are innovating when it comes to student financial support.
As a trusted partner to universities, we want to do all that we can to bring about greater effectiveness and impact for the investment that they are making in additional student funding.
We want to encourage the sector to continue to develop even more effective student financial support and to strengthen the connection between the application of this support and student retention, continuation, progression and performance.
Together with NASMA we have produced an #exceptional digest of innovation examples in order to underline the advancements that universities are making.
We’re also sharing these examples through our LinkedIn presence on the
and also the
The #exceptional campaign will be a feature at the NASMA Annual Conference in Manchester at the end of the month.
Hannah Moralee, JS Group’s Head of Data Insights will be speaking with Sarah Cook from University of Central Lancashire to demonstrate how data drives innovation and improvements in the student experience.


